Once again in the company of such stalwart programs like Miami, the NCAA is investigating BYU for their NIL deal with Built Bar and looking at it as a ‘pay for play’ scheme.
I’ll admit I was a little frustrated because I felt like Utah was behind the game when BYU came out with this deal. But it appears at least that the U was proceeding with caution and within the rules if not the intent.
To be honest with you, I don’t like the direction that was going anyway with Built Bar and stuff. It would come down to what school had the best sponsors paying player. It is one thing for a player to capitalize on their name image and likeness to work out deal to get compensated, it is another thing to be like, “Hey, Nike is going to pay you all $100k a year to come play for Oregon…”
But in the meantime, the NCAA is viewing this as a direct challenge to their organization.
I’m getting used to payers being paid for their NIL, but I also do not like the idea of whole team payments and the like.